anatomy of a number that didn’t lie
The month Maya found out she was just busy.
Maya felt productive. Calendar full, calls back to back, inbox always moving. By every activity metric she was crushing it. By the only metrics that matter, she had no idea, because nobody measures those.
So she asked: “Am I actually getting better?” ✦ heidiHonestly? You’re busier, not better. Talk ratio’s up, trust is flat on four of six accounts, and two are quietly cooling. Here’s where to focus. Not the answer she wanted. The one that changed her month.
Maya cut her talk ratio, picked the two cooling accounts, and stopped mistaking motion for progress. Thirty days later the trend lines were actually climbing, fewer meetings, better ones. The activity dashboard had been congratulating her for being busy. The real numbers told her the truth.
HeidiBusy is easy to measure and easy to fake. Better is the one I care about.