Can AI help me coach my team without joining every call?

Yes. Heidi sits in on every rep’s calls, scores each one (Pulse, Trust, Impact) and gives you one team view of who’s aligned, who’s stalling and where to coach, so you run evidence-backed 1:1s without attending a single extra meeting.

Is this employee surveillance?

No. Heidi surfaces coaching signal, talk ratio, trust trends, follow-up discipline, not keystroke monitoring. It’s built to help you coach, not police, and reps keep their own workspace.

Does it replace my 1:1s?

No, it makes them count. Instead of coaching on a hunch, you walk in with the exact clip and the exact issue, then Heidi tracks whether the coaching stuck the following week.

Do my reps have to do anything?

Almost nothing. Reps connect their calendar and run calls as usual. Heidi handles capture, scoring and CRM updates in the background, and each rep gets their own live copilot too.

Does it work for a solo manager and a full team?

Both. A solo leader gets the team view for their own reps. Larger teams add seats with roles and a shared source of truth on every deal.

Is the data private and GDPR compliant?

Yes. Data is encrypted in transit and at rest, hosted in the EU, GDPR compliant, never sold and never used to train anyone else’s AI. It’s retained until you delete it.

the jugglers · for team leaders

Know who’s on it. And who’s faking it.

Your calendar is a graveyard of “quick syncs,” and your read on the team is gut feel plus whatever made it into the CRM. You can’t sit in every call, so the rep quietly slipping looks exactly like the one crushing it, right up until the quarter ends. I sit in for you, and tell you the difference while it still matters.

Try me free for 14 days See a rep she caught

5.0G2 + Google · to verify+1,400 operators in early access(beta)

Team · this week30d

Léa

Marc

Sam

Inès

Tom

Noé

Alignment up

Team trust trending up on 4 of 6 key accounts.

good

Two reps coasting

Low follow-up discipline, deals quietly stalling.

watch

Where to coach

Talk ratios too high in 3 reps' calls this week.

Live preview · the real team dashboard render drops in here.

What is Heidi for team leaders?

Heidi is an AI meeting copilot for sales managers and team leaders. It sits in on every rep’s calls, scores each conversation in real time (Pulse, Trust, Impact), and turns it into one team view: who’s aligned, who’s stalling, whose deals are quietly slipping, and exactly where to spend your coaching time, without you joining a single extra meeting.

Unlike an activity dashboard that only counts calls made, Heidi measures whether those calls went anywhere. It plugs into HubSpot, Salesforce and Pipedrive, runs on Zoom, Google Meet and Microsoft Teams, and works for a solo manager or a full team. Plans start at €40.84/month billed annually, with team mode available and a 14-day free trial.

the question every manager asks

Can AI coach a sales team without sitting in every call?

Yes, and that’s the entire point. Activity dashboards measure motion. Heidi measures whether the motion is going anywhere, per rep, per account.

Heidi gives you coaching signal, not surveillance: it scores every rep’s calls and rolls them into a single team read. Trust trending per account, talk ratios that run too high, follow-up discipline slipping, deals quietly stalling. You stop coaching on a recap and a hunch and start coaching on what actually happened in the room.

Team trust

Which accounts are warming and which are cooling, across every rep, so you know where the number really is.

Talk ratio

The rep pitching over buyers instead of listening. The most common, most fixable coaching miss.

Follow-up rate

Who closes the loop and who lets deals rot in drafts. Discipline you can finally see, not assume.

Straight about it: Heidi is built to help you coach, not police. It surfaces call-quality signal and trends, never keystroke monitoring, and each rep keeps their own workspace. Coaching reach, not a watchtower.

the coaching loop

From signal to a better rep, on repeat.

Most tools stop at diagnose and leave you to nag. Heidi stays on it until the rep actually changes, the part that moves the number.

01 · See

Score every call

Heidi sits in on every rep’s calls and scores the room, so nothing rides on who was loudest in standup.

02 · Diagnose

Pinpoint the fix

Exactly what each rep should work on, talk ratio, trust, discipline, with the clip as evidence.

03 · Coach

Run the 1:1 on evidence

You walk into the 1:1 with proof, not vibes. The conversation lands because it’s backed by what really happened.

04 · Improve

Track if it stuck

Heidi checks next week whether the coaching changed the behaviour. Real follow-through, not a one-off note.

Most tools stop at “diagnose” and leave you to nag. I stay on it until the rep actually changes. That’s the part that moves the number.

a rep she almost missed

The coaster hiding behind a full calendar.

Nadia leads a six-person team. On paper, Tom was fine, top of the activity board, most meetings booked, inbox always busy. The kind of rep you don’t worry about, because the dashboard tells you not to.

Across Tom’s last twelve calls, he was talking 74% of the time and his Trust scores were sliding. ✦ heidiTom’s busy, not effective. He’s pitching over buyers and three deals are quietly stalling. The activity that made him look like a star was the exact thing losing him deals.

Nadia ran a single 1:1, not on a hunch, on the clips. They worked on shutting up and letting the buyer talk. Two weeks later, Tom’s talk ratio was under 55% and two of those stalled deals moved. No PIP, no guesswork, no waiting for the quarter to expose it.

more coaching reach, without sitting in a single extra call.

Nadia didn’t need to micromanage. She needed to know where to look. I just pointed.

Heidi vs the alternatives

How Heidi compares to dashboards and call intelligence.

An honest look. Some tools do part of this. Heidi’s difference is closing the whole loop, live.

What a leader actually needs	Activity dashboardCRM reports	Call intelligenceGong, Chorus	Heidi
Shows calls made and activity	Yes	Yes	Yes
Scores whether the call went well	No	After the fact	Live, per call
One team view of who to coach	Motion only	Deal-level	Per rep, per account
Surfaces the quiet coaster vs the quiet star	Backwards	Not really	Yes
Tracks if coaching actually stuck	No	No	Next week
Priced for a small team, not just enterprise	Bundled	Enterprise	Small-team pricing

Where an alternative is genuinely fine: if you run a large org that mainly needs after-the-fact call review and forecasting analytics for compliance, Gong is purpose-built for that. If all you need is activity counts, your CRM already does it. Choose Heidi if you want to know who to coach this week, not next quarter, and to see whether the coaching worked.

who it’s for

Built for the people carrying the number.

One team read that works whether you lead two reps or twenty, in the office or across time zones.

Coach the whole team on evidence, not gut feel.

Spot stalling deals early, while you can still move them.

Walk into every 1:1 with the exact clip and the exact fix.

Stop guessing who needs you this week.

Early-access teams already coaching with Heidi

they said it, not me

Leaders who stopped coaching on gut.

“During meetings it goes far beyond note-taking. It reads behaviours and team dynamics in real time, suggesting when to reframe, who to involve, and how to build alignment or trust. It turns every conversation into something I can act on.”

Ida L.

CEO, small business

You bring the leadership. I’ll bring the receipts.

“My quietest rep was quietly my best, and my loudest was coasting. The dashboard had them backwards. Heidi didn’t. My 1:1s finally change behaviour because they’re backed by evidence.”

Head of Sales

in active beta

Loud isn’t the same as good. I keep score on the right one.

“I worried it would feel like surveillance. It’s the opposite. It points me at who needs help, so I coach the right people instead of nagging everyone.”

Sales Manager

in active beta

I point you at who needs you. You do the coaching.

Coaching signal, not surveillanceEncrypted, hosted in the EU, never soldNever trains anyone else’s AI

straight answers

The questions leaders actually ask.

stop leading half-blind

See who’s on it. This week.

14 days of the full copilot: team scoring, evidence-backed coaching, clean CRM. €0 today.

Try me free for 14 days

Card up front, zero tricks, €0 for 14 days. Cancel anytime.

one last thing ✦

Want to know who on your team is actually on it? Ask me.

Ten seconds, and I'll go first.

Sound on, it's a real voice call