How does it know an account is cooling?

Heidi reads the relationship, not just the CRM fields: response times, tone shifts across calls and email, and unresolved escalations. It turns those weak signals into a ranked list of who to call today, hottest risk first.

Does it work with my CRM?

Yes. Heidi plugs into HubSpot, Salesforce and Pipedrive and enriches them with real relationship health, not just the fields you type in. No migration required.

Will it draft the outreach too?

Yes. When an account slips, Heidi drafts a specific, proactive check-in tied to the actual issue, not a generic “just checking in,” ready for you to review and send.

Is it private and GDPR compliant?

Yes. Data is encrypted in transit and at rest, hosted in the EU, GDPR compliant, never sold and never used to train third-party AI. It’s retained until you delete it.

How much early warning does it give before churn?

Beta CSMs report roughly three weeks of early warning, accounts flagged as cooling around week three, where teams normally only find out at week seven, when it’s too late to save.

the firefighters · for customer success ✦

Spot the churn before it spots you.

Fifty accounts, two hundred “urgent” calls, and one of you. You spend the day reacting to whoever’s loudest, while the account that’s actually leaving goes quiet and slips away without a word. Churn rarely announces itself; it just stops replying. I watch every relationship at once, feel the cooling weeks before the cancel, and tell you exactly who to call today.

Try me free for 14 days See a save she made

5.0G2 + Google · betaIn active beta with customer success teams

Accounts · healthearly warning

Acme Corp

Renewal in 21 days

Trust

Churn risk · Acme

Trust down 16 pts, replies slowing. Reach out today.

act

Check-in drafted

A proactive note to Acme, ready to send before they go cold.

saved

What is Heidi for customer success?

Heidi is an AI meeting copilot for customer success managers. It watches every account’s health across calls and email, scores trust and tone, and detects an account cooling (slowing replies, a flattening tone, an ignored escalation) weeks before it would surface in your reports or a cancel email. Then it ranks who to call today by churn risk and drafts the proactive check-in.

Heidi plugs into HubSpot, Salesforce and Pipedrive, enriching them with real relationship health rather than just the fields you type in, and runs on Zoom, Google Meet and Microsoft Teams. It’s built for CSMs, account managers and renewal teams. Plans start at €40.84/month, with a 14-day free trial.

the question every CSM asks

Can AI actually predict churn?

Not with a crystal ball, with signal. By the time an account says “we’re cancelling,” the decision was made weeks ago. Heidi catches the quiet part.

Heidi reads the relationship, not just the CRM fields: response times doubling, tone cooling across calls and email, an escalation that’s been sitting open. It turns those weak signals, the ones you can’t feel across fifty accounts by hand, into a triage list ranked by risk, hottest first, so you call the account that actually needs you instead of the one that just emailed.

Trust

A real-time read of each relationship, so “green in the CRM” and “cooling in real life” stop looking the same.

Tone and cadence

Replies slowing, a tone flattening: the early tells of an account drifting, caught while you can still act.

Churn risk

Every account ranked, hottest risk first, with the proactive check-in already drafted to the real issue.

Straight about it: Heidi doesn’t promise to predict the future, it surfaces the signals a great CSM would feel if they weren’t watching fifty relationships at once. Week three, not week seven. That’s the whole job.

how an account leaves

The cancel you’d have seen three weeks too late.

Here’s how churn actually unfolds, and where Heidi steps in, while you can still save it.

Week 1

Replies slow

Response time doubles. Nothing you’d notice across fifty accounts.

Week 3 · Heidi flags

The alarm sounds

Trust down 16, escalation ignored. “Reach out today, here’s the draft.” The save window opens.

Week 5

Tone goes cold

Where you’d normally first sense something’s wrong, already two weeks behind Heidi.

Week 7

“We’re cancelling”

The point most teams find out. Too late to save it.

Everyone catches it at week seven. The whole point of me is week three.

anatomy of a save

The account everyone thought was fine.

Yasmine manages a book of forty accounts. NorthBeam was “healthy” by every report, green in the CRM, no open tickets, no complaints. The kind of account you don’t think about, because nothing is screaming.

The signals too quiet to feel

Replies had slowed from hours to days. The tone on the last call had flattened. An escalation from three weeks back had never been closed.

NorthBeam’s cooling fast, trust down 16, and that ignored escalation is the reason. Reach out today, not at renewal. I’ve already drafted the check-in.

A save nobody knew was needed

Yasmine sent it that afternoon, a real, specific note, not a generic “just checking in.” NorthBeam replied within the hour, relieved someone had noticed. They closed the loop on the escalation and renewed two months later. On paper, NorthBeam was fine right up until it wasn’t.

3wk

of early warning before an account would have churned.

from firefighting to seeing it coming

How Heidi compares to CRM health scores.

An honest look. Your CRM tracks what you type. Heidi tracks what’s actually happening in the relationship.

CRM health score alone	With Heidi
Reads only the fields you type in	Reads trust and tone from real calls and email
“Green” right up until it cancels	Flags an account cooling about three weeks early
You rank who to call by hand	Hands you a triage list, hottest risk first
No proactive outreach	Drafts the check-in, tied to the real issue
Bundled, built for the whole org	From €40.84/mo, priced for a solo CSM or small team

Where your CRM is genuinely fine: it’s still your system of record, and a ticketing tool is still the right home for support issues. Heidi doesn’t replace them, it plugs in and adds the relationship layer they can’t see. Choose Heidi if “they seemed fine” keeps costing you renewals you could have saved at week three.

who it’s for

Built for the people holding the book.

Feel fifty relationships at once, not just the loudest

Catch the quiet leaver before it slips away

Walk into every renewal already ahead of the risk

Open a ranked list instead of guessing where to start

Early-access teams already saving accounts with me

they said it, not me

CS teams who stopped firefighting blind.

Verified on G2

It catches tone shifts, disengagement or tension between participants, then offers subtle cues. Afterward we get a strategic summary: decisions, risks, opportunities and weak signals. It’s a clarity engine that restores time and calm.

Madeleine L.

Department head, Healthcare

Early access

It flagged two “green” accounts as churn risks weeks before anything showed up in the usual reports. We saved both. That’s real revenue I’d have quietly lost.

Customer Success Manager

SaaS · early access

Early access

The triage list changed how I run my day. Instead of reacting to whoever emailed last, I open Heidi and call the account that actually needs me. I look ahead of problems now.

Account Manager

SaaS · early access

Encrypted in transit and at restHosted in the EU, GDPR compliantNever sold, never trains third-party AI

straight answers

The questions CS teams actually ask.

See the account slip while you can still save it.

14 days of the full copilot: account health, churn risk, and proactive check-ins drafted. €0 today.

Try me free for 14 days

Card up front, zero tricks, €0 for 14 days. Cancel anytime.

one last thing ✦

Which account is about to churn? I already know. Ask me.

Ten seconds, and I'll go first.

Sound on, it's a real voice call